Why Scammers Love Seniors (And How to Make Them Hate You)

How to avoid getting scammed: Part 1 of 30

Scammers have a particular affinity for seniors, and it's not just because they might have more time on their hands.

There are several reasons why older adults are prime targets:

1. Perceived Wealth: Scammers believe that seniors have accumulated more savings and valuable possessions over their lifetime, making them attractive for financial scams. For instance, the National Institute on Aging notes that scammers may target seniors' retirement savings.

2. Trustfulness: Many seniors are more trusting, especially of people in positions of authority or those who offer help. This trust can be exploited by scammers posing as legitimate entities, as noted by the Texas Attorney General.

3. Less Tech-Savvy: While our audience is tech-savvy, it's still important to note that some seniors might not be as familiar with the latest digital trends, making them vulnerable to technology-related scams, such as tech support scams, which were the highest complaint category for seniors over 60 in 2023.

4. Cognitive Impairments: As people age, some may experience cognitive decline, which can make it harder to recognize and resist scams, according to the National Council on Aging.

5. Isolation: Seniors living alone might not have immediate support or someone to consult when they receive suspicious communications, increasing their vulnerability, as highlighted by Living Branches.

6. Fear of Reporting: Some seniors are hesitant to report scams due to fear of losing their independence or being perceived as incompetent, which can embolden scammers, as noted by Aura.

Understanding these reasons is the first step in protecting yourself.

Initial Tips to Protect Yourself

To start safeguarding against scams, here are a few simple steps:

1. Be Skeptical of Unsolicited Communications: Treat any unsolicited phone calls, emails, or messages with caution, especially those asking for personal information or money. The Texas Attorney General advises

   that no legitimate entity will make unsolicited contact and then ask for personal info.